EEBA6405 (Persuasive Sales, Personal and Professional) course reviews and ratings at Northeastern (NEU). Compare professors with RateMyProfessor reviews.
Introduces selling and the industry of B2B professional selling. Focuses on sales skills that span any function. Covers selling roles and mastery of key selling and presenting skills. Emphasizes heightening persuasive selling skills needed personally and professionally to achieve success. Examines the use of negotiation to achieve the best possible outcomes. Engages in hands-on exercises and real-world simulations to hone sales skills across a range of different scenarios.
Data updated October 2026.