JRNL2200 (Writing for Public Relations) course reviews and ratings at Northeastern (NEU). Compare professors with RateMyProfessor reviews.
Immerses students in various kinds of writing required to conduct effective public relations on behalf of companies, organizations, and individuals, both to enhance their public images and protect their reputations. Explores communications theories and, in particular, how they influence writing in an era dominated by social and digital media. Covers various forms of public relations writing, including press releases, press conferences, media pitches, company histories, video scripts, speeches, and advertorials. Studies how to present client positions through op-eds, letters to the editors, newsletters, and other vehicles; how to adapt communications for company websites and social media channels; and how to draft communications for key company stakeholders, especially employees.
Data updated October 2026.